They had me at the packaging! Set to drop in August, Miu Miu’s first fragrance made its debut in WWD. The fragrance was to be unique, youthful, colorful + sophisticated according to Caroline Javoy, group vice president of marketing for the label at Coty Inc., the fashion brand’s fragrance licensee. But don’t get it twisted – Prada was involved […]
Favorite Miu Miu RTW Fall 2015 Looks
(photos: Giovanni Giannoni) (via WWD)
Miuccia Prada Thinks You Shouldn’t Just Text Anybody But ‘Somebody’
Even the art for this new app is very Prada! As resistant as Miuccia Prada’s been towards delving into the digital realm like most of the other fashion houses, she’s decided to stop fighting it for the eighth Miu Miu Women’s Tales installment, with the help of performance artist Miranda July. And what a dive it […]
Favorite Miu Miu Resort 2015 Looks
(via WWD)
Up and Out on Nowness.com Directed by Joshua Stocker + styled by NOWNESS regular Agata Belcen, the conundrum of what to wear is addressed in the short film above, featuring pieces by Miu Miu, Meadham Kirchoff + Alexander McQueen. Model Molly Smith changes outfits at a blink’s pace, as her indecision sans pause is caught on film […]