Introducing Miu Miu’s First Fragrance

They had me at the packaging! Set to drop in August, Miu Miu’s first fragrance made its debut in WWD. The fragrance was to be unique, youthful, colorful + sophisticated according to Caroline Javoy, group vice president of marketing for the label at Coty Inc., the fashion brand’s fragrance licensee. But don’t get it twisted – Prada was involved […]