For Agent Provocateur’s SS/15 campaign, Naomi Campbell was chosen to play the role of a wanted woman for their ‘Wanted Badly’ collection. Playing the role of a murderous seductress, with her killer looks + bod, Provocateur’s choice of picking Campbell was only natural.
Inspired by David Lynch’s ‘The Lost Highway’ + Brian de Palma’s sexy thriller ‘Body Double’, the collection explores the complex make up of such a woman who is both smart + conniving + innocent + wicked, packaged so beautifully. Of course, photographer Ellen von Enwerth created the perfect narrative of such a woman, shooting Naomi with perfect killer accessories like a shovel + whip, wearing nothing but garters, gloves + Provocateur’s deliciously decadent new collection, always ready for her next kill.
Sarah Shotton, the Creative Director of Agent Provocateur explained to HUNGER, ‘When casting for Spring Summer 2015 we knew that we wanted to work with a powerful all-female team to complement the campaign inspiration. Naomi + Ellen were perfect for this as they both have such strong, individual personalities that work very well together. We chose Ellen as her aesthetic mirrors the sensual, mysterious undertones of the campaign concept impeccably. Naomi is the ultimate Agent Provocateur woman: witty, gorgeous + confident. She is a natural femme fatale, a quality which effortlessly translates in our images.’